دورية أكاديمية
Questionnaire Design in Short Message Service (SMS) Surveys
| العنوان: | Questionnaire Design in Short Message Service (SMS) Surveys |
|---|---|
| اللغة: | English |
| المؤلفون: | Lau, Charles Q., Sanders, Herschel, Lombaard, Ansie |
| المصدر: | Field Methods. Aug 2019 31(3):214-229. |
| الإتاحة: | SAGE Publications. 2455 Teller Road, Thousand Oaks, CA 91320. Tel: 800-818-7243; Tel: 805-499-9774; Fax: 800-583-2665; e-mail: journals@sagepub.com; Web site: http://sagepub.com |
| Peer Reviewed: | Y |
| Page Count: | 16 |
| تاريخ النشر: | 2019 |
| نوع الوثيقة: | Journal Articles Reports - Research |
| Descriptors: | Questionnaires, Design, Test Construction, Computer Mediated Communication, Surveys, Data Collection, Response Style (Tests), Research Problems, Interviews, Foreign Countries, Response Rates (Questionnaires) |
| مصطلحات جغرافية: | Ghana, Kenya, Nigeria, Uganda |
| DOI: | 10.1177/1525822X19862506 |
| تدمد: | 1525-822X |
| مستخلص: | Short message service (SMS or text messaging) surveys can collect data quickly and inexpensively. However, SMS surveys have space constraints that pose difficulties to questionnaire designers: Questions can only be 160 characters or less, surveys must be short, and many respondents use phones with small screens. In this article, we compare SMS and benchmark face-to-face surveys across four African countries to address three common questions in SMS questionnaire design. First, are multiple response questions feasible? Second, is it necessary to randomize response option order? Third, should "don't know" response options be included? Our results provide practical guidance about how to improve data quality with this emerging mode of data collection. |
| Abstractor: | As Provided |
| Entry Date: | 2019 |
| رقم الأكسشن: | EJ1222193 |
| قاعدة البيانات: | ERIC |
Full Text Finder | تدمد: | 1525-822X |
|---|---|
| DOI: | 10.1177/1525822X19862506 |