التفاصيل البيبلوغرافية
| العنوان: |
Utility Function-based Pricing Strategies in Maximizing the Information Service Provider's Revenue with Marginal and Monitoring Costs. |
| المؤلفون: |
Sitepu, Robinson, Puspita, Fitri Maya, Pratiwi, Anggi Nurul, Novyasti, Icha Puspita |
| المصدر: |
International Journal of Electrical & Computer Engineering (2088-8708); Apr2017, Vol. 7 Issue 2, p877-887, 11p |
| مصطلحات موضوعية: |
UTILITY functions, PRICING, INFORMATION services, DIRECT costing, COBB-Douglas production function, MANAGEMENT |
| مستخلص: |
Previous research only focus on maximizing revenue for pricing strategies for information good with regardless the marginal and monitoring costs. This paper aims to focus on the addition of marginal and monitoring costs into the pricing strategies to maintain the maximal revenue while introduce the costs incurred in adopting the strategies. The well-known utility functions applied to also consider the consumer's satisfaction towards the service offered. The results show that the addition costs incurred for setting up the strategies can also increase the profit for the providers rather than neglecting the costs. It is also showed that the Cobb-Douglas utility functions used can enhance the notion of provider to optimize the revenue compared to quasi linear and perfect substitutes. [ABSTRACT FROM AUTHOR] |
|
Copyright of International Journal of Electrical & Computer Engineering (2088-8708) is the property of Institute of Advanced Engineering & Science and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.) |
| قاعدة البيانات: |
Complementary Index |
Full Text Finder