التفاصيل البيبلوغرافية
| العنوان: |
THE FUTURE OF ORGANIZATIONAL CULTURE. |
| المؤلفون: |
KARAPANCHEVA, Marija |
| المصدر: |
Journal of Sustainable Development (1857-8519); Dec2020, Vol. 10 Issue 25, p42-52, 11p |
| مصطلحات موضوعية: |
CORPORATE culture, ACTIVE aging, ORGANIZATIONAL identification, GROUP identity, INSTITUTIONAL environment, ORGANIZATIONAL change, STRATEGIC planning |
| مستخلص: |
Today, in the dynamic and turbulent conditions, the future of the organizational culture is of outstanding importance. In this article different definitions and trends in the "new" organizational culture, the necessity of implementation of strategies for corporative development as well as organizational culture are explained. The highlight is on the change in the culture of the organization and its challenges, by creating the model of "culture in action". The new future concept of organizational culture integrates some aspects of which situational consciousness is basic with special focus on the socio - psychological details in connection with interpersonal and group dynamics. The theoretical review of the article also points out the ingredients of the organizational culture and emphasizes the corporate/collective identity which includes shared aspirations and vision for the future. The objective of this article is to underline that the organizational culture in the contemporary corporative turbulent world should not be "iceberg" but it should raise above the water. The visible part - the peak, should be the future new concept or the so called green office in which common knowledge, shared orientations towards certain issues will be implemented, group spirit of "vibrancy" as well as active aging - experience exchange. [ABSTRACT FROM AUTHOR] |
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| قاعدة البيانات: |
Complementary Index |
