دورية
Setting your own course.
| العنوان: | Setting your own course. |
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| المؤلفون: | Kahn, Al |
| المصدر: | Playthings; Oct95, Vol. 93 Issue 10, p66, 1p, 1 Black and White Photograph |
| مصطلحات موضوعية: | MERCHANDISE licensing, TOY industry |
| مصطلحات جغرافية: | UNITED States |
| الشركة/الكيان: | LEISURE Concepts Inc. |
| مستخلص: | Focuses on the licensing business and experiences in the United States toy industry of Leisure Concepts Inc. Necessity of market research; Structure of the licensing business; Importance of favorable alliances. |
| قاعدة البيانات: | Complementary Index |
| تدمد: | 00321567 |
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