Anime Trend as An Advert Genre in Indonesian Youtube

التفاصيل البيبلوغرافية
العنوان: Anime Trend as An Advert Genre in Indonesian Youtube
المؤلفون: Novi Andari, Adeline Grace M Litaay
المصدر: Journal of Development Research. 6:164-170
بيانات النشر: Universitas Nahdlatul Ulama Blitar, 2022.
سنة النشر: 2022
مصطلحات موضوعية: General Medicine
الوصف: Anime is a loanword from English 'animation' which is absorbed into Japanese. The rise of anime fans among teenagers in recent years has led companies to increase sales by using product marketing in the form of anime-style advertising media on television. This scientific articles aim to find out about anime trends in Indonesia and what their impact is on the advertising media for a product in Indonesia. This study was conducted by applying the qualitative method of which the discussion was presented descriptively. The data of this study were obtained by using observation and note taking technique. The results of this study indicate that there is an increase in the number of viewers on anime-style advertisements compared to non-anime-style ads.
تدمد: 2579-9347
2579-9290
URL الوصول: https://explore.openaire.eu/search/publication?articleId=doi_________::44259cb744b07ea97d1ee5fa3da6eec3
https://doi.org/10.28926/jdr.v6i2.245
حقوق: OPEN
رقم الأكسشن: edsair.doi...........44259cb744b07ea97d1ee5fa3da6eec3
قاعدة البيانات: OpenAIRE