Biased Predecisional Processing of Leading and Nonleading Alternatives
العنوان: | Biased Predecisional Processing of Leading and Nonleading Alternatives |
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المؤلفون: | Simon J. Blanchard, Margaret G. Meloy, Kurt A. Carlson |
المصدر: | Psychological Science. 25:812-816 |
بيانات النشر: | SAGE Publications, 2014. |
سنة النشر: | 2014 |
مصطلحات موضوعية: | Perceptual Distortion, Decision Making, Binary number, Consumer Behavior, Choice Behavior, Measure (mathematics), Cognition, Distortion, Humans, Set (psychology), Construct (philosophy), Psychology, Social psychology, Algorithm, General Psychology |
الوصف: | When people obtain information about choice alternatives in a set one attribute at a time, they rapidly identify a leading alternative. Although previous research has established that people then distort incoming information, it is unclear whether distortion occurs through favoring of the leading alternative, disfavoring of the trailing alternative, or both. Prior examinations have not explored the predecisional treatment of the nonleading alternative (or alternatives) because they conceptualized distortion as a singular construct in binary choice and measured it using a relative item comparing the evaluation of both alternatives simultaneously. In this article, we introduce a measure of distortion at the level of the alternative, which allows for measuring whether predecisional distortion favors or disfavors every alternative being considered in choice sets of various sizes. We report that both proleader and antitrailer distortion occur and that the use of antitrailer processing differs between binary choices and multiple-options choices. |
تدمد: | 1467-9280 0956-7976 |
URL الوصول: | https://explore.openaire.eu/search/publication?articleId=doi_dedup___::9ac6faa68ab4be32bc9c2dcae1e37bd1 https://doi.org/10.1177/0956797613512663 |
حقوق: | CLOSED |
رقم الأكسشن: | edsair.doi.dedup.....9ac6faa68ab4be32bc9c2dcae1e37bd1 |
قاعدة البيانات: | OpenAIRE |
تدمد: | 14679280 09567976 |
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