RETAIL TRADE DURING THE COVID – 19 PANDEMIC IN THE REPUBLIC OF CROATIA
العنوان: | RETAIL TRADE DURING THE COVID – 19 PANDEMIC IN THE REPUBLIC OF CROATIA |
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المؤلفون: | Keglević Kozjak, Suzana, Šuker, Mislav, Novak, Ema |
المصدر: | CroDiM : International Journal of Marketing Science Volume 5 Issue 1 |
بيانات النشر: | CRODMA – Croatian Direct Marketing Association, 2022. |
سنة النشر: | 2022 |
مصطلحات موضوعية: | rgovina na malo, realni promet, kalendarski prilagođeni promet, pandemija COVID – 19, retail trade, real turnover, calendar adjusted turnover, pandemic of the COVID – 19 |
الوصف: | Trgovina se može promatrati kao djelatnost potrebna za gospodarski rast i razvoj zemlje, stvaranje dodane vrijednosti te poticanje stanovništva na potrošnju. Obzirom na neočekivano izbijanje pandemije COVID – 19 na početku 2020. godine, trgovačka djelatnost diljem svijeta, pa tako i Republike Hrvatske, suočila se s naglim promjenama u vidu smanjenja ili povećanja potrošnje za određenim proizvodima. Cilj ovog rada jest prikazati kretanje realnog i kalendarski prilagođenog prometa trgovine na malo u Republici Hrvatskoj za vrijeme izbijanja pandemije COVID – 19 te usporediti ključne promjene s drugim državama članicama Europske unije. Pritom će se usporedba Republike Hrvatske s drugim državama članicama Unije raditi na temelju četiri pokazatelja, a to su BDP (promatrajući investicije, uvoz i izvoz te osobnu potrošnju), realni promet, broj zaposlenih te bruto plaće u trgovačkom sektoru. Trade can be observed as an activity necessary for economic growth and development of a country, creating added value and encouraging the population to consume. Given the unexpected outbreak of the COVID – 19 pandemic in early 2020, trade around the world, including the Republic of Croatia, has faced sudden changes such as reducing or increasing the consumption of certain products. The aim of this paper is to show the movement of real and calendar adjusted retail trade turnover in the Republic of Croatia during the outbreak of the COVID – 19 pandemic, as well as to compare the key changes with other EU Member States. The comparison of the Republic of Croatia with other Member States of the Union will be based on four indicators, which include GDP (observing investments, imports and exports, as well as personal consumption), real turnover, number of employees and gross wages in the trade sector. |
وصف الملف: | application/pdf |
اللغة: | Croatian |
تدمد: | 2584-7236 |
URL الوصول: | https://explore.openaire.eu/search/publication?articleId=od_______951::4dfebc0ae5ad1e5e2068158ad97c363e https://hrcak.srce.hr/275598 |
حقوق: | OPEN |
رقم الأكسشن: | edsair.od.......951..4dfebc0ae5ad1e5e2068158ad97c363e |
قاعدة البيانات: | OpenAIRE |
تدمد: | 25847236 |
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