The price of music : how sonic logos influence the willingness to pay
| العنوان: | The price of music : how sonic logos influence the willingness to pay |
|---|---|
| المؤلفون: | Bertagnini, Lorenzo |
| المساهمون: | Crispim, Nuno Pedro Morais |
| المصدر: | Repositório Científico de Acesso Aberto de Portugal Repositório Científico de Acesso Aberto de Portugal (RCAAP) instacron:RCAAP |
| سنة النشر: | 2018 |
| مصطلحات موضوعية: | Perceived value, Sonic logo, Sonic branding, Personal perceptions towards the music, Willingness to pay, Emotional response to music, Ciências Sociais::Economia e Gestão [Domínio/Área Científica] |
| الوصف: | Submitted by Isabel Gomes (itg@lisboa.ucp.pt) on 2018-08-09T09:31:38Z No. of bitstreams: 1 Thesis_Lorenzo Bertagnini.pdf: 2275648 bytes, checksum: 2c9041f9c037806acfa3381441126b59 (MD5) Made available in DSpace on 2018-08-09T09:31:38Z (GMT). No. of bitstreams: 1 Thesis_Lorenzo Bertagnini.pdf: 2275648 bytes, checksum: 2c9041f9c037806acfa3381441126b59 (MD5) Previous issue date: 2018-07-27 |
| اللغة: | English |
| URL الوصول: | https://explore.openaire.eu/search/publication?articleId=od______3056::d95e104a83959939a7a5e0b5530c3701 |
| حقوق: | OPEN |
| رقم الأكسشن: | edsair.od......3056..d95e104a83959939a7a5e0b5530c3701 |
| قاعدة البيانات: | OpenAIRE |
| الوصف غير متاح. |