During plastic deformation of metals and alloys, dislocations self-organise in cells, which subsequently continuously decrease in size. How and when these processes take place has remained elusive, because observations of the structural dynamics in the bulk have not been feasible. We here present X-ray diffraction microscopy movies of the structural evolution during tensile deformation of a mm-sized aluminium (111) single crystal. The formation and subsequent development of 40,000 cells are visualised. We reveal that cells form in a stochastic and isotropic manner already at 1% strain. We show that the cell size and dislocation density distributions are log-normal and bi-modal Gaussian distributions, respectively, throughout. This insight leads to an interpretation of the formation and evolution steps in terms of universal stochastic multiplicative processes. This work will guide dislocation dynamics modelling, as it provides unique results on cell formation.