دورية أكاديمية

Locally Produced Organic Food: Consumer Preferences

التفاصيل البيبلوغرافية
العنوان: Locally Produced Organic Food: Consumer Preferences
المؤلفون: Štefan Bojnec, Dacinia Crina Petrescu, Ruxandra Mălina Petrescu-Mag, Carmen Valentina Rădulescu
المصدر: Amfiteatru Economic, Vol 21, Iss 50, Pp 209-227 (2019)
بيانات النشر: Academy of Economic Studies of Bucharest, 2019.
سنة النشر: 2019
المجموعة: LCC:Business
LCC:Economics as a science
مصطلحات موضوعية: support of local communities, and preservation of traditions. The primary objective of this paper was to find out if the Romanian consumers preferred a closer location of organic food production. Research results were based on a random survey, with a sample of 424 people from Romania. Seven variables related to consumer preferences and habits were analyzed through descriptive statistics and by Mann Whitney, Wilcoxon, Kruskal Wallis tests, and Spearman's rank-order correlation coefficient. Three location situations were taken under analysis: local vs. other national locations, national vs. other EU locations, and EU vs. the rest of the world. The results revealed that Romanian consumers were prone to local organic food sources, as long as 65% of them preferred locally produced foods over other national sources. A closer location was also more attractive in the other two tested situations, organic food, local product, consumer preference, Romania, Business, HF5001-6182, Economics as a science, HB71-74
الوصف: Local and organic food production is often linked to geographical identity that drives consumers to buy products due to their intangible attributes such as protection of the environment, support of local communities, and preservation of traditions. The primary objective of this paper was to find out if the Romanian consumers preferred a closer location of organic food production. Research results were based on a random survey, with a sample of 424 people from Romania. Seven variables related to consumer preferences and habits were analyzed through descriptive statistics and by Mann Whitney, Wilcoxon, Kruskal Wallis tests, and Spearman's rank-order correlation coefficient. Three location situations were taken under analysis: local vs. other national locations; national vs. other EU locations; and EU vs. the rest of the world. The results revealed that Romanian consumers were prone to local organic food sources, as long as 65% of them preferred locally produced foods over other national sources. A closer location was also more attractive in the other two tested situations, as follows: 77% of the sample preferred foods from Romania to those from other EU countries and 62% preferred European products to those from the rest of the world. The paper concluded that the promotion of the concept of a closer location could be an unexplored opportunity for those interested in the Romanian market.
نوع الوثيقة: article
وصف الملف: electronic resource
اللغة: English
Romanian; Moldavian; Moldovan
تدمد: 1582-9146
2247-9104
Relation: http://www.amfiteatrueconomic.ro/temp/Article_2800.pdf; https://doaj.org/toc/1582-9146; https://doaj.org/toc/2247-9104
DOI: 10.24818/EA/2019/50/209
URL الوصول: https://doaj.org/article/d2967ccb8ab04238b939ec9a0b624588
رقم الأكسشن: edsdoj.2967ccb8ab04238b939ec9a0b624588
قاعدة البيانات: Directory of Open Access Journals
الوصف
تدمد:15829146
22479104
DOI:10.24818/EA/2019/50/209