كتاب إلكتروني
Doublespeak
| العنوان: | Doublespeak |
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| الوصف: | Doublespeak is the language of non-responsibility, carefully constructed to appear to communicate when it fact it doesn't. In this lively and eye-opening expose, originally published in 1989, linguist William Lutz identifies the four most common types of doublespeak—euphemism, jargon, gobbledygook or'bureaucratese,'and inflated language—showing how each is used in business, advertising, medicine, government, and the military. In this seminal book, Lutz articulates that the goal of doublespeak is'to distort reality and corrupt thought.' |
| المؤلفون: | William Lutz |
| نوع المادة: | eBook. |
| الموضوعات: | Jargon (Terminology), Language arts, English language--Jargon |
| تصنيفات: | LANGUAGE ARTS & DISCIPLINES / Rhetoric, LANGUAGE ARTS & DISCIPLINES / Communication Studies, LANGUAGE ARTS & DISCIPLINES / Linguistics / General, POLITICAL SCIENCE / Propaganda |
| قاعدة البيانات: | eBook Index |
| ردمك: | 9781632460172 9781632460189 |
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