Machine Learning-Based Customer Segmentation and Personalised Marketing in Financial Services

التفاصيل البيبلوغرافية
العنوان: Machine Learning-Based Customer Segmentation and Personalised Marketing in Financial Services
المؤلفون: Potluri, Chandra Srinivas, Rao, G. Srinivasa, Kumar, L.V.R Manoj, Allo, Kedir Geletu, Awoke, Yaregal, Seman, Abdilkerim Asrar
المصدر: 2024 International Conference on Communication, Computer Sciences and Engineering (IC3SE) Communication, Computer Sciences and Engineering (IC3SE), 2024 International Conference on. :1570-1574 May, 2024
Relation: 2024 International Conference on Communication, Computer Sciences and Engineering (IC3SE)
قاعدة البيانات: IEEE Xplore Digital Library
الوصف
ردمك:9798350366846
DOI:10.1109/IC3SE62002.2024.10593143