Assessment of Effect of POP on Purchase Behavior: Comparison of Effectiveness of Eye-Tracking Data and Shopping Path Data

التفاصيل البيبلوغرافية
العنوان: Assessment of Effect of POP on Purchase Behavior: Comparison of Effectiveness of Eye-Tracking Data and Shopping Path Data
المؤلفون: Ishibashi, Ken, Yada, Katsutoshi
المصدر: 2018 5th Asia-Pacific World Congress on Computer Science and Engineering (APWC on CSE) APWCONCSE Computer Science and Engineering (APWC on CSE), 2018 5th Asia-Pacific World Congress on. :70-76 Dec, 2018
Relation: 2018 5th Asia-Pacific World Congress on Computer Science and Engineering (APWC on CSE)
قاعدة البيانات: IEEE Xplore Digital Library
الوصف
ردمك:9781728113906
DOI:10.1109/APWConCSE.2018.00020