Study of the Effects of Visual Complexity and Consumer Experience on Visual Attention and Purchase Behavior through the Use of Eye Tracking

التفاصيل البيبلوغرافية
العنوان: Study of the Effects of Visual Complexity and Consumer Experience on Visual Attention and Purchase Behavior through the Use of Eye Tracking
المؤلفون: Ishibashi, Ken, Xiao, Chen, Yada, Katsutoshi
المصدر: 2019 IEEE International Conference on Big Data (Big Data) Big Data (Big Data), 2019 IEEE International Conference on. :2664-2673 Dec, 2019
Relation: 2019 IEEE International Conference on Big Data (Big Data)
قاعدة البيانات: IEEE Xplore Digital Library
الوصف
ردمك:9781728108582
9781728108575
DOI:10.1109/BigData47090.2019.9005498