Analysis the Effect of Involvement on Brand's Social Media Instagram Account of Uniqlo Indonesia (@UniqloIndonesia) on Consumer Purchase Intention

التفاصيل البيبلوغرافية
العنوان: Analysis the Effect of Involvement on Brand's Social Media Instagram Account of Uniqlo Indonesia (@UniqloIndonesia) on Consumer Purchase Intention
المؤلفون: Aryoputra, Muhammad Dzaky Akbar, Agus, Anna
المصدر: 2022 5th International Conference of Computer and Informatics Engineering (IC2IE) Computer and Informatics Engineering (IC2IE), 2022 5th International Conference of. :139-144 Sep, 2022
Relation: 2022 5th International Conference of Computer and Informatics Engineering (IC2IE)
قاعدة البيانات: IEEE Xplore Digital Library
الوصف
ردمك:9781665453387
DOI:10.1109/IC2IE56416.2022.9970099