دورية أكاديمية
Customer loyalty: A refined conceptualization, measurement, and model
| العنوان: | Customer loyalty: A refined conceptualization, measurement, and model |
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| المؤلفون: | Bourdeau, Brian L., Joseph Cronin, J., Voorhees, Clay M. |
| المصدر: | In Journal of Retailing and Consumer Services November 2024 81 |
| قاعدة البيانات: | ScienceDirect |
Full Text Finder | تدمد: | 09696989 |
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| DOI: | 10.1016/j.jretconser.2024.104020 |