دورية أكاديمية
The advertising standardisation debate revisited : Implications of Islamic ethics on standardisation/localisation of advertising in Middle East Islamic States
| العنوان: | The advertising standardisation debate revisited : Implications of Islamic ethics on standardisation/localisation of advertising in Middle East Islamic States |
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| المؤلفون: | Sarah Turnbull, Liza Howe-Walsh, Aisha Boulanouar |
| المصدر: | Journal of Islamic Marketing, 2016, Vol. 7, Issue 1, pp. 2-14. |
| URL الوصول: | http://www.emeraldinsight.com/doi/10.1108/JIMA-11-2014-0072 |
| قاعدة البيانات: | Emerald Insight |
Full Text Finder | تدمد: | 17590833 |
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| DOI: | 10.1108/JIMA-11-2014-0072 |