كتاب
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The Soviet dream world of retail trade and consumption in the 1930s

التفاصيل البيبلوغرافية
العنوان: The Soviet dream world of retail trade and consumption in the 1930s
المؤلفون: Randall, Amy E. (Amy Elise), 1967-
بيانات النشر: Basingstoke [England] ; New York : Palgrave Macmillan, 2008.
سنة النشر: 2008
وصف مادي: xi, 251 p. ; 23 cm.
سلاسل: Consumption and public life
Consumption and public life.
مصطلحات موضوعية: Retail trade -- Soviet Union., Consumption (Economics) -- Soviet Union., BUSINESS & ECONOMICS -- Industries -- Retailing., BUSINESS & ECONOMICS -- Marketing -- Direct., TRAVEL -- Shopping., Consumption (Economics), Economic history., Retail trade.
جغرافية الموضوع: Soviet Union -- Economic conditions -- 1917-1945.
الوصف: This is a social and cultural history of the Stalinist campaign to establish 'Soviet' retail trade, exploring how societies in the interwar era responded to the challenges of mass distribution and consumption.
ملاحظة حول المحتويات: A new approach to retailing and consumption : the campaign for Soviet trade -- The "perestroika" of retail trade : visionary planning for revolutionary retailing -- Legitimizing Soviet trade : gender and the feminization of the retail workforce -- "Revolutionary bolshevik work" : Stakhanovite retail labor heroes -- The kontrol' of Soviet trade from above and from below -- The making of the new Soviet consumer -- Soviet retailing and consumer culture in comparative perspective.
Original Identifier: ocn225852381
نوع الوثيقة: Book
اللغة: English
ردمك: 978-0-230-57396-3
0-230-57396-7
حقوق: This record is part of the Harvard Library Bibliographic Dataset, which is provided by the Harvard Library under its Bibliographic Dataset Use Terms and includes data made available by, among others, OCLC Online Computer Library Center, Inc. and the Library of Congress.
ملاحظات: Includes bibliographical references (p. 231-243) and index.
رقم الأكسشن: edshlc.011826727.2
قاعدة البيانات: Harvard Library Bibliographic Dataset
الوصف
ردمك:9780230573963
0230573967