دورية أكاديمية
Consumer Identity Renaissance: The Resurgence of Identity‐Inspired Consumption in Retirement
| العنوان: | Consumer Identity Renaissance: The Resurgence of Identity‐Inspired Consumption in Retirement |
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| المؤلفون: | Schau, Hope Jensen, Gilly, Mary C., Wolfinbarger, Mary |
| المصدر: | Journal of Consumer Research, 2009 Aug . 36(2), 255-276. |
| Relation: | Hope Jensen Schau is assistant professor of marketing, Eller College of Management, University of Arizona, 1130 E. Helen Street, Tucson, AZ 85721‐0108 ( hschau@email.arizona.edu ). Mary C. Gilly is professor of marketing, Paul Merage School of Business, SB 401, University of California, Irvine, CA 92697 ( mcgilly@uci.edu ). Mary Wolfinbarger is associate dean for accreditation and professor of marketing, College of Business Administration, California State University, Long Beach 1250 Bellflower Boulevard, Long Beach, CA, 90840 ( mwolfin@csulb.edu ). The authors acknowledge the support from the CISE/IIS/CSS Division of the U.S. National Science Foundation and the NSF Industry/University Cooperative Research Center (CISE/EEC) to the Center for Research on Information Technology and Organizations (CRITO) at the University of California, Irvine. Industry sponsors include the Boeing Company, Canon Development Americas, Conexant Systems, IBM, Intel, IDC, Microsoft, Quantum, TSC, and the U.S. Department of Defense–Office of Force Transformation. The authors thank Jean Pond for her help and inspiration for this research, Linda Price for her continued support and constructive comments on multiple iterations of this manuscript, and Richard Kedzior for his insights on this last revision. |
| URL الوصول: | https://www.jstor.org/stable/10.1086/597162 |
| قاعدة البيانات: | JSTOR Journals |
| تدمد: | 00935301 15375277 |
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| DOI: | 10.1086/597162 |