دورية أكاديمية
"Thinking Outside the Packaging Box": Should Brands Consider Store Shelf Context When Eliminating Overpackaging?
العنوان: | "Thinking Outside the Packaging Box": Should Brands Consider Store Shelf Context When Eliminating Overpackaging? |
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المؤلفون: | Monnot, Elisa, Reniou, Fanny, Parguel, Béatrice, Elgaaied-Gambier, Leila |
المصدر: | Journal of Business Ethics, 2019 Jan 01. 154(2), 355-370. |
URL الوصول: | https://www.jstor.org/stable/45022880 |
قاعدة البيانات: | JSTOR Journals |
تدمد: | 01674544 15730697 |
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