Food packages that make choosing better, easy

التفاصيل البيبلوغرافية
العنوان: Food packages that make choosing better, easy
المؤلفون: Garner, Shelley Tate
Call Numbers: TP374 .G27 2020eb
وصف مادي: 1 online resource (70 pages)
مستخلص: Food packaging with persuasive design components and information can help us make better food buying decisions when it matters most- as we are scanning the grocery aisle. The correct packaging design could make it easy for consumers to determine a healthy choice from a lesser option and be attractive enough to sway decision making, thus leading to a healthier public. Research has been produced in many categories that relates to the dynamic of packaging design and its impact on buying and consumer response. However, no one study seems to bring together the most common elements that influence "healthy" choices at the point of purchase in the grocery store aisle via package design. This study seeks to bring together proven elements of packaging design that could best create an inspired and health-focused consumer choice leading to a habitual revolution in the buying behaviors of consumers toward healthier food choices
الموضوعات: Food Packaging., Advertising., Consumer education., Food Labeling., Food Labeling, Aliments Conditionnement., Consommateurs Éducation., Aliments Étiquetage., Advertising, Consumer education, Food Labeling, Food Packaging
مصطلحات الفهرس: Food Packaging Design, Graphic Design, Art and Design, Academic Dissertation, dissertations., Academic theses, Academic theses., Thèses et écrits académiques.
URL: https://digitalcommons.liberty.edu/masters/667/
https://digtialcommons.liberty.edu
الإتاحة: Open access content. Open access content
ملاحظة: Application/pdf
Includes bibliographical references (leaves 67-69).
أرقام أخرى: VLB oai:digitalcommons.liberty.edu:masters-1670
1200688177
المصدر المساهم: From OAIster®, provided by the OCLC Cooperative.
رقم الأكسشن: edsoai.on1200688177
قاعدة البيانات: OAIster