دورية أكاديمية
Examining the dynamics leading towards credit card usage attitude: an empirical investigation using importance performance map analysis
| العنوان: | Examining the dynamics leading towards credit card usage attitude: an empirical investigation using importance performance map analysis |
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| المؤلفون: | Rishi, BikramjitAff1, IDs4126402200181w_cor1, Mallick, Dilip Kumar, Shiva, Atul |
| المصدر: | Journal of Financial Services Marketing. 29(1):79-96 |
| قاعدة البيانات: | Springer Nature Journals |
Find this article in full text from Springer Verlag. 
Full Text Finder | تدمد: | 13630539 14791846 |
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| DOI: | 10.1057/s41264-022-00181-w |