دورية أكاديمية
Exploration of the concept of brand love in city branding: antecedents and consequences
العنوان: | Exploration of the concept of brand love in city branding: antecedents and consequences |
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المؤلفون: | Ghorbanzadeh, DavoodAff1, IDs41254023003127_cor1, Prasad, K. D. V., Prodanova, Natalia Alekseevna, Muda, Iskandar, Suryono, Joko, Yuldasheva, Nafisa |
المصدر: | Place Branding and Public Diplomacy. 20(2):142-156 |
قاعدة البيانات: | Springer Nature Journals |
تدمد: | 17518040 17518059 |
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DOI: | 10.1057/s41254-023-00312-7 |