دورية أكاديمية
How do male livestreamers trigger female purchase intention? The role of parasocial romantic relationships
| العنوان: | How do male livestreamers trigger female purchase intention? The role of parasocial romantic relationships |
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| المؤلفون: | Gao, Ying, Yuan, ShaofengAff2, IDs12144023052415_cor2, Lei, XueAff2, Aff3, IDs12144023052415_cor3 |
| المصدر: | Current Psychology: A Journal for Diverse Perspectives on Diverse Psychological Issues. 43(12):11080-11091 |
| قاعدة البيانات: | Springer Nature Journals |
Find this article in full text from Springer Verlag. 
Full Text Finder | تدمد: | 10461310 19364733 |
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| DOI: | 10.1007/s12144-023-05241-5 |