دورية أكاديمية
Wharton Marketing: Where Academia Meets Practice
العنوان: | Wharton Marketing: Where Academia Meets Practice |
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المؤلفون: | Bradlow, Eric T.Aff1, IDs40547021001210_cor1, Iyengar, Raghuram, Kahn, Barbara E., Lamberton, Catherine (Cait), Lodish, Leonard M., Meyer, Robert J., Wind, Yoram (Jerry) |
المصدر: | Customer Needs and Solutions. 8(4):105-109 |
قاعدة البيانات: | Springer Nature Journals |
تدمد: | 2196291X 21962928 |
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DOI: | 10.1007/s40547-021-00121-0 |