دورية أكاديمية
Stop business with Russia! Exploring the representation and perceived authenticity of corporate activism in response to Russia-Ukraine war
العنوان: | Stop business with Russia! Exploring the representation and perceived authenticity of corporate activism in response to Russia-Ukraine war |
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المؤلفون: | D’Arco, MarioAff1, IDs43039023000850_cor1, Marino, Vittoria, Resciniti, Riccardo |
المصدر: | Italian Journal of Marketing. 2024(1):55-76 |
قاعدة البيانات: | Springer Nature Journals |
تدمد: | 26623323 26623331 |
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DOI: | 10.1007/s43039-023-00085-0 |