دورية أكاديمية
Research on the Impact of Live Marketing on Consumers’ Irrational Consumption Behavior Under the Background of the New Economic Era
| العنوان: | Research on the Impact of Live Marketing on Consumers’ Irrational Consumption Behavior Under the Background of the New Economic Era |
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| المؤلفون: | Li, MingchaoAff1, Aff2, Deng, RuchunAff1, Aff2, IDs1313202402146x_cor2, Gong, BinAff3, Aff4 |
| المصدر: | Journal of the Knowledge Economy. :1-50 |
| قاعدة البيانات: | Springer Nature Journals |
Find this article in full text from Springer Verlag. 
Full Text Finder | تدمد: | 18687873 |
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| DOI: | 10.1007/s13132-024-02146-x |