مورد إلكتروني

Organizational Strategies for Small & Medium Sized Enterprises

التفاصيل البيبلوغرافية
العنوان: Organizational Strategies for Small & Medium Sized Enterprises
المؤلفون: Leyva Osuna, Beatriz Alicia
المساهمون: Márquez Ortiz, Héctor Guadalupe (Sonstige beteiligte Personen); Ochoa Jiménez, Sergio (Sonstige beteiligte Personen); Jacobo Hernández, Carlos Armando (Sonstige beteiligte Personen)
المصدر: 2017
الناشر: [S.l.]: SSRN
اللغة: English
نوع الوثيقة: Elektronische Ressource im Fernzugriff
Manifestation: Monographie [unabhängig ob Stück einer Reihe]
مستخلص: This paper is a descriptive research to identify the types of strategies used by Small and Medium Enterprises (SMEs), to provide a main competitive factor. Data collection involved two instruments, taken from Vezina (2011). We use an interview guide and questionnaire to directors and/or managers. We used the strategies typology of Miles and Snow (1978). Evidence shows that managers of small and medium enterprises for the most part, adopted a strategy that adapts to the environment. We further find that exploring and analyzing strategies were the most representative for small businesses, defined by staying in a more dynamic environment. Midsize companies adopt further to the analyzing type, characterized by trying to minimize risks and maximize profits in a safer environment and always supported by a administrative management system
رقم الأكسشن: EDSZBW1791410111
قاعدة البيانات: ECONIS