دورية أكاديمية

The Effectiveness of Incentives on Completion Rates, Data Quality, and Nonresponse Bias in a Probability-Based Internet Panel Survey

التفاصيل البيبلوغرافية
العنوان: The Effectiveness of Incentives on Completion Rates, Data Quality, and Nonresponse Bias in a Probability-Based Internet Panel Survey
اللغة: English
المؤلفون: Stanley, Marshica, Roycroft, Jessica, Amaya, Ashley, Dever, Jill A., Srivastav, Anup
المصدر: Field Methods. May 2020 32(2):159-179.
الإتاحة: SAGE Publications. 2455 Teller Road, Thousand Oaks, CA 91320. Tel: 800-818-7243; Tel: 805-499-9774; Fax: 800-583-2665; e-mail: journals@sagepub.com; Web site: http://sagepub.com
Peer Reviewed: Y
Page Count: 21
تاريخ النشر: 2020
نوع الوثيقة: Journal Articles
Reports - Research
Descriptors: Incentives, Response Rates (Questionnaires), Data, Bias, Online Surveys
DOI: 10.1177/1525822X20901802
تدمد: 1525-822X
مستخلص: Previous research has shown that increasing the size of incentives can increase response rates for probability-based, cross-sectional surveys. However, the effects of incentives on web panels have not been extensively studied. We sought to answer the question: What is the effect of larger, postpaid incentives on (1) response, (2) data quality, and (3) nonresponse bias for individuals in a web panel? We analyzed data from the 2015 and 2016 National Internet Flu Survey, a survey that uses the GfK KnowledgePanel® as its sampling frame. We compare panel members who received a postpaid, standard 1,000-point (the equivalent of US$1) incentive in 2015 to panelists who received a larger, 5,000-point (the equivalent of US$5) incentive in 2016. We found that larger incentives were associated with increased interview completion rates with minimal impact on data quality or bias.
Abstractor: As Provided
Entry Date: 2020
رقم الأكسشن: EJ1248116
قاعدة البيانات: ERIC
الوصف
تدمد:1525-822X
DOI:10.1177/1525822X20901802