دورية أكاديمية
The Effectiveness of Incentives on Completion Rates, Data Quality, and Nonresponse Bias in a Probability-Based Internet Panel Survey
العنوان: | The Effectiveness of Incentives on Completion Rates, Data Quality, and Nonresponse Bias in a Probability-Based Internet Panel Survey |
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اللغة: | English |
المؤلفون: | Stanley, Marshica, Roycroft, Jessica, Amaya, Ashley, Dever, Jill A., Srivastav, Anup |
المصدر: | Field Methods. May 2020 32(2):159-179. |
الإتاحة: | SAGE Publications. 2455 Teller Road, Thousand Oaks, CA 91320. Tel: 800-818-7243; Tel: 805-499-9774; Fax: 800-583-2665; e-mail: journals@sagepub.com; Web site: http://sagepub.com |
Peer Reviewed: | Y |
Page Count: | 21 |
تاريخ النشر: | 2020 |
نوع الوثيقة: | Journal Articles Reports - Research |
Descriptors: | Incentives, Response Rates (Questionnaires), Data, Bias, Online Surveys |
DOI: | 10.1177/1525822X20901802 |
تدمد: | 1525-822X |
مستخلص: | Previous research has shown that increasing the size of incentives can increase response rates for probability-based, cross-sectional surveys. However, the effects of incentives on web panels have not been extensively studied. We sought to answer the question: What is the effect of larger, postpaid incentives on (1) response, (2) data quality, and (3) nonresponse bias for individuals in a web panel? We analyzed data from the 2015 and 2016 National Internet Flu Survey, a survey that uses the GfK KnowledgePanel® as its sampling frame. We compare panel members who received a postpaid, standard 1,000-point (the equivalent of US$1) incentive in 2015 to panelists who received a larger, 5,000-point (the equivalent of US$5) incentive in 2016. We found that larger incentives were associated with increased interview completion rates with minimal impact on data quality or bias. |
Abstractor: | As Provided |
Entry Date: | 2020 |
رقم الأكسشن: | EJ1248116 |
قاعدة البيانات: | ERIC |
تدمد: | 1525-822X |
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DOI: | 10.1177/1525822X20901802 |