دورية أكاديمية
Why E-Business Must Evolve beyond Market Orientation: Applying Human Interaction Models to Computer-Mediated Corporate Communications.
العنوان: | Why E-Business Must Evolve beyond Market Orientation: Applying Human Interaction Models to Computer-Mediated Corporate Communications. |
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اللغة: | English |
المؤلفون: | Johnston, Kevin McCullough |
المصدر: | Internet Research. 2001 11(3):213-225. |
Peer Reviewed: | Y |
Page Count: | 13 |
تاريخ النشر: | 2001 |
نوع الوثيقة: | Journal Articles Reports - Descriptive |
Descriptors: | Comparative Analysis, Computer Mediated Communication, Corporations, Interaction, Interpersonal Communication, Man Machine Systems, Organizational Communication |
تدمد: | 1066-2243 |
مستخلص: | Considers the design of corporate communications for electronic business and discusses the increasing importance of corporate interaction as companies work in virtual environments. Compares sociological and psychological theories of human interaction and relationship formation with organizational interaction theories of corporate relationship formation; examines human-computer interaction; and discusses corporate Web site design. (Contains 102 references.) (Author/LRW) |
Entry Date: | 2002 |
رقم الأكسشن: | EJ631321 |
قاعدة البيانات: | ERIC |
تدمد: | 1066-2243 |
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