Marketing Methods.

التفاصيل البيبلوغرافية
العنوان: Marketing Methods.
المؤلفون: Burns, Brian
المصدر: Salem Press Encyclopedia, 2021. 3p.
مصطلحات موضوعية: Public relations, Internet marketing, Advertising, Consumer research, Marketing models
مستخلص: There are a variety of marketing methods available to businesses, individuals, and organizations that are looking to sell or promote a product, service or idea to a wider audience. While the term "marketing method" can theoretically be applied to just about any action that is taken to promote or sell a product, there are a set of common marketing methods that typically comprise most marketing campaigns. These methods include direct marketing, database marketing, advertising, web marketing, promotions, sponsorship, and public relations. Each of these marketing methods has its own benefits and drawbacks, and no one method is superior to the rest by rule. The general rule of thumb when creating a marketing campaign is to select the method or methods that will allow you to deliver the most effective message to the largest portion of your target audience, while still remaining within your budgetary constraints.
قاعدة البيانات: Research Starters
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