التفاصيل البيبلوغرافية
| العنوان: |
User attitudes toward dedicated e-book readers for readingThe effects of convenience, compatibility and media richness. |
| المؤلفون: |
Lai, Jung-Yu, Chang, Chih-Yen |
| المصدر: |
Online Information Review. Jul2011, Vol. 35 Issue 4, p558-580. 23p. |
| مصطلحات موضوعية: |
*Electronic book readers, *Electronic books, *Tablet computers, Trends, Attitudes toward technology, Reading aids & devices, Media richness theory (Communication) |
| مستخلص: |
Purpose – Due to the rapid pace of development and innovation in information technology, the dedicated electronic book (e-book) reader has become a new trend in reading. However, at present there is only a limited understanding of what factors drive user attitudes/willingness to use this new device for reading. Hence, this paper aims to explore what factors drive users to use dedicated e-book readers for reading. Design/methodology/approach – The study proposes a causal model that explores how convenience, compatibility, and media richness affect users' attitudes towards the dedicated e-book readers for reading. Findings – The results of this study suggest that convenience, compatibility, and media richness all significantly contribute to dedicated e-book reader acceptance. Research limitations/implications – The study extends previous theories: the Technology Acceptance Model, Innovation Diffusion Theory, media richness theory and convenience. This helps one to better understand what factors affect usage of the dedicated e-book readers, an important topic for current and future research. Practical implications – The findings outline and describe how the dominant factors affect users' attitudes towards adoption of the dedicated e-book readers for reading. By considering factors such as ease-of-use, usefulness, convenience, compatibility, media richness, etc., in the stage of product development, practitioners can provide dedicated e-book readers that customers will readily accept. Originality/value – These findings will enable development of a more robust understanding of attitudes toward dedicated e-book readers and will be helpful to developers researching e-book hardware and software as well as to researchers interested in testing related theories. [ABSTRACT FROM AUTHOR] |
| قاعدة البيانات: |
Library, Information Science & Technology Abstracts |
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